Promotion

1. To present information to consumers as well as others. I will do this by using forms of social media as well as advertisement in more traditional forms such as commercials and print. 
2. To increase demand. I will increase demand by putting my snack chips in a large variety of bars in different demographics in many different cities.
3. To differentiate a product. I will make my product different by the unique recipe and spices used. Making this product unique is easy because of the theme revolving around the chips and their story on the back of the packaging.